Cartier Spectacles

Cartier is one of the leading names in the world of jewellery and luxury watchmaking. Once memorably hailed as "The jeweller of kings, and the king of jewellers" by King Edward VII. Cartier remains today one of the world's best-known luxury brands, a byword for quality and style.

Each component of Cartier eyewear is exclusive. The Cartier eyewear meets the most stringent manufacturing standards worthy of the Cartier tradition and bears the Cartier stamp. Your Cartier eyeglasses are delivered with a Cartier case bearing the Cartier logo. The case, like all other Cartier products, has been made with scrupulous attention paid to the craftsmanship.

Cartier glasses executed Cartier art and exquisite characteristics. It stresses on appearance of layering with a sense of three-dimension, so as to add charm to fashion people who concern about lifestyle. Metal frame make from high-nickel alloy, which is characterized by a better flexibility, hardness, solid welding points, durability, thin frame border for trend. Cartier is generally known as the world famous maker of watches and jewelry. What is not popularly known is that Cartier is also the maker of Cartier eyewear which one can use to make a personalized fashion statement. It is one of the better known luxury brands. Cartier products are known for their style and quality.

Cartier Eyewear's Elegant Lines

Cartier eyewear is a product of a brand name that has been around for more than 150 years, was founded by Louis-Francois Cartier when he took over his teacher's workshop in 1847. He later brought his sons Alfred and Louis in as partners and renamed his company to Alfred Cartier & Fils. A Cartier store was opened in England in 1902 and two years after the first warrants were awarded by King Edward VII of England to Cartier. After the death of Louis-Francois, his sons took over the management of the company and opened more branches in England and later in New York. In 1906, the company produced its first art deco jewelry. Over the years, Cartier designed and made many fine jewelry watches and clocks. Furthermore, Cartier also designed a Panthere motive brooch for the Duke and Duchess of Windsor and sold a pear-shaped white blue diamond to Richard Burton.

The Cartier eyeglasses collection consists of rimless frames to composite motives and wood-based frames. The T8100598 pair of Cartier eyeglasses offer a clear design where graphic lines play around the Cartier screw motif. This design with 3 color finishings of pale gold, platinum and ruthenium, was brought about from inspiration of Maison's watch-making and jewelry creations. Another outstanding Cartier eyeglass pair is the T8200458 model, a creation which was made for collectors or lovers of accessories, which utilizes bubinga wood as material for the frame, and decorated with Cartier C motif. Cartier eyeglasses which boast of femininity are also offered through the T8100516 model brown composite sunglasses, with wood-effect and screw motif with a gold finish. The T8200467 is another elegant Cartier eyeglass which is composed of serene lines, which when revealed in the light comes up to be a careful balance of shapes. The screw motif that resembles Cartier is found on the temples.

The T8200464 model is a rimless C motif frame with pink gold-finished temples that clasp the lenses with a stylized C. This Cartier eyeglass is a reworking of yesterday's sunglasses for today's eyes. Finally, the T8100566, is a must-have model, with a C motif on each temple and pure lines lit up by the jeweller's signature. Finally, the T8200439 are black composite sunglasses, with platinum-finished temples and screw motif. This pair of sunglasses is designed with interplay of different composite materials and comes with two variations; marbled brown composite with gold-finished temples or black composite with platinum-finished temples.

Cartier: R de Cartier Eyewear

TIMELY DESIGNS - 08-2008

The R de Cartier collection is Cartier's newest ophthalmic eyewear line. Designed for the hip, modern man, the collection pays tribute to the automobile universe. Launched in 2001, The Roadster watch from the House of Cartier was inspired by the multitude of cars produced in the U.S. in the 1950s - sports cars with futuristic bodies that symbolized wealth and modernity. The brushed metal frame front is inspired by the roadster's bumpers. The metal brow bar is the fruit of many bending and stamping operations required to meet the aesthetic demands set by Cartier designers. The metal bar is carefully brushed on the outside for a matte finish and polished on top for more light play. The perfected cut-out of the screw motif is guaranteed by a diamond crafting operation. The acetate temples are also hand polished. Spring hinges guarantee comfort. The collection comes in two masculine shapes - rectangular and oval with a brushed platinum or brushed anthracite finish.

PHILOSOPHY: "Using carefully selected materials and uncompromising finishes, Cartier presents the new R de Cartier optical eyewear collection inspired by Cartier's iconic Roadster watch, which combines classic elegance and supreme luxury with the demands of modern style," says Martin Gatins, senior vice president of wholesale, Cartier North America.

MARKETING: Each frame comes packaged in the signature red Cartier box with a red case. The R de Cartier collection launched in July 2008 at 34 Cartier boutiques across North America as well as at authorized wholesale dealers.

TIP: The acetate temples have a striped motif recalling the spirit of "club" shirts and ties.

Cartier For The Eyes

If you really want your eyes to look bigger, brighter and like a million dollars, try Cartier's luxurious jewelry eyewear in gold with diamonds and sapphires, writes Michelle Zhang. Women use various kinds of eye shadow, glitter, liners, lashes, mascara and even contact lenses to make their eyes look bigger and brighter. Now Cartier, the French luxury jewelry house, tells Shanghai women there's another way - using eyeglasses with gold, diamonds and precious stones.

A precious eyewear collection of Cartier is on display outside the Cartier store at Bund 18's atrium, and some of the items were directly flown in to Shanghai from Paris. Inspired by jewelry creations, the handcrafted eyewear are protective accessories as well as facial ornaments. The "La Dona de Cartier" series, available in three gold colors, is highly identifiable, deeply rooted in the jewelry and watch heritage of Cartier.

The most expensive is 385,000 yuan (US$48,942). The "Tank" series, inspired by one of Cartier jewelry's bestsellers, the "Tank" ring, is made of diamonds or sapphires with a modern and streamlined design. The stones are invisibly encased in the hinges on the thin, flat solid gold frames. There is also the glittering diamond "Panthere" series featuring the panther design on the frames, the pavage referring to the panther's fur in an Art Deco style.

"To us, every single pair of Cartier glasses is like exquisite jewelry, which combines some of the world's top designers' wisdom and Cartier's cultural heritage," says Josephine Chien, general manager of Cartier China East Region. "Through the exhibition, we hope that more customers in China will experience the uniqueness of Cartier eyewear."

In 1897, Cartier produced its very first optical instrument, a prestigious blond tortoise shell lorgnette set with diamonds made for Princess d'Essling.

Orders quickly poured in: opera glasses, monocles, magnifiers and binoculars. These precious optical objects became indispensable accessories for the upper-class.